ACTIN prioritizes a user-centric approach in its service delivery, emphasizing designs that are tailored to meet the specific needs and preferences of end-users. This strategy involves implementing constant feedback loops, allowing for the continuous refinement of services based on user input and experience. Such an approach ensures that the services provided are not only functional but also resonate well with the users’ expectations and requirements. This focus is in line with IT Service Management (ITSM) practices, particularly Service Level Management, which emphasizes the importance of meeting and exceeding end-user requirements. By aligning with these ITSM practices, ACTIN guarantees a high-quality user experience, fostering satisfaction and loyalty among its clientele.